about

About Us

ABOUT US

We are a free information platform for youth soccer parents

The way parents prioritize decisions are the complete opposite of the way most clubs prioritize decisions.

Parents prioritization: 1) My child 2) The team 3) The club

Soccer Club prioritization: 1) The club 2) The team 3) The player

In the ever-changing landscape of youth soccer, we are your guide to help you navigate each step of the way while combining both of these perspectives. This isn't your basic step-by-step guide. This is a behind the scenes, unplugged approach into the truth's within the game coming from unbiased; yet, educated points of view.

What we are

We love what we do and it shows. Our objective is to provide youth soccer parents with the insight they so often seek; yet, cannot get direct answers to since the people they are asking (Directors at soccer clubs) will always have their own biased opinions which isn't necessarily wrong. We utilize our 60+ years of combined experience to give you the true insights of the many questions you so often ask.

What we aren't

We are not here to bash or defame anybody or any club. We are not biased from only one perspective. We will not give answers in order to politically gain something for ourselves and under no circumstances are we out to create conflict with your current soccer club.

Sneak Peak of What We Will Offer!

Unbiased

Our current involvement in the game differs from expert to expert and ultimately provides an unbiased opinion on what we tell our followers

Expert Team

Our professional experiences are across all levels: Youth, College, Semi-Pro, Professional

Industry Insiders

We are connected at the highest levels at every stage of soccer and will utilize these connections to help give you the best possible answers to your most important questions

"Winning is irrelevant when you’re 11 or 12 years old. It really is. At youth tournaments, I look at the technical ability of the players. Whether the team wins or loses - I don’t care."

Brad Friedel

Former USMNT and English Premier League Goalkeeper

"Excuses are like losses.

Everyone has them except for champions."

Alex Morgan

USWNT Striker